The UK sports betting industry went into overdrive in 2024. We’re not just talking about the rise of betting sites. No, new apps came to fruition, and these appeal to tech-savvy bettors.
Bettors expect more from apps, and they are almost spoilt for choice. Despite being an increasingly saturated market, some will stand out from the crowd.
Our guide fleshes details on our favourite betting apps, and we have provided mini-reviews too so you can choose an app with confidence.
Table of Best Betting Apps for 2025
We have researched extensively and decided the following operators are the UK’s best betting apps.
Some of these are newer than others, but they fare well across key performance criteria, including bonus bets. We have included them in a table to highlight this.
| Betting App | Welcome Bonus | Customer support | What it’s best for |
| bet365 UK | Bet £10 & get £30 in Free Bets. Code: 365GMBLR | Live chat and email | Live streaming |
| easyBet | Bet £20 Get £20 in Free Bets. New App for 2025 | Live chat and email | Exchange betting |
| Betano | Bet £15 Get £40 in Free Bets | Live chat, email, Facebook and X messaging | Welcome offer |
| talkSPORT Bet | Get up to £40 in Free Bets | Live chat and messaging on social media platforms | Lucky Dip feature |
| Kwiff | £30 in Free Bets when you bet £10 | Live chat and email | Best app for Cash Out |
Reviews of the Best New UK Betting Apps
It’s time to examine the aforementioned betting apps, and explain why we rate them so highly through concise reviews.
bet365
Rooted in tradition, bet365 is one of the oldest betting apps on the market. However, it has tried to stay ahead of the curve with its innovations. It is also one of the most popular iOS apps with an average rating of 4.7 stars.
More sports betting apps now are equipped with live streaming, but few do this as well as bet365. Yes, William Hill and BetVictor incorporate live streaming, but the breadth and depth of sports covered at bet365 is exceptional and we didn’t experience any buffering issues.
Among the new features are the Super Boost which offers even better prices than its traditional odds boost. Bet365 has stepped into the Fantasy Sports arena, but the bonus is inviting (Get £30 in Free Bets when you bet £10) which seems par for the course, however, the app is a great starting point.
easyBet
The newest entrant on this list, easyBet arrived with some fanfare at the back end of 2024. An extension of the easy group brand, we found easyBet straightforward to use, especially through quick links, so you can locate your preferred markets in a couple of clicks.
Although the list of sports is slim, it is an exchange site, working in a similar way to Betfair and Spreadex, so players can bet against each other.
easyBet is only at the start of its journey and that is reflected in the shortage of current offers. However, its dedicated Horse Racing Club draws comparisons with Betway’s loyalty club where you can earn a £10 free bet.
easyBet is extremely user-friendly, and we can’t wait to see what it introduces over the coming months.
Betano
Getting equal weighting on iOS and Google Play with an average app score rating of 4.6, Betano launched in the UK earlier in 2024, and it is making waves through Europe.
Of the sports we encountered, disciplines such as nine-ball pool and water polo aren’t widely found elsewhere. However, for sports such as basketball, you can typically find 90 markets per NBA games. Team and player props are extensive, and markets are complete with in-depth stats to help bettors make informed decisions.
For new app customers, there is a welcome bonus across many sports, and we think players will like the £40 free bet when they wager £15 and that far surpasses what you will get at Ladbrokes and William Hill.
Betano positions itself as a trend setter, and expect more bettors to flock to this app in the future.
talkSPORT Bet
talKSPORT is much more than a radio station, and its betting app resonates with us. We’re not just talking about the enhanced accas or the fact you can listen to radio coverage on the move.
The Virtuals area is well represented and will venture away from the norm, but one of the defining new features is ‘Lucky Dip’. Similar to what we found at Betano, Lucky Dip allows players to choose an eligible market, enter their stake, and spin the wheel. You could get a random selection and potentially even better odds than originally anticipated.
For new customers, players can tap into up to £40 in free bets which mirrors SBK. There was even a Black Friday with up to £60 in free bets, but this is seasonal and changes. Nevertheless, talkSPORT Bet is making the right noises.
Kwiff
A supercharged betting experience would be an appropriate way to describe Kwiff. This is the motto of the brand, and apart from the most popular/trending bets section, this site is renowned for providing ultra quick cashouts known as ‘Superchharged cash out’. So, whereas an original cashout might be £30, Kwiff will bolster that to say £60. The facility is easy to use, and ultimately, bettors will be happy so they can collect winnings quickly.
Everything is termed a bit differently, so unlike run-of-the mill sites where a free bet is a free bet, Kwiff calls them ‘Suprise Bets’. This can be generated by any sport, and it sets itself apart from its competitors.
On the promotions front, you can get £30 in free bets when you wager £10 which is in line with bet365’s offer. Acca refunds are offered too, and perhaps this app should have been ranked higher.
How to Download a Betting App on your phone
Betting apps are free to download onto your phone. We have illustrated the steps below so you can start wagering:
- Head over to the App Store or Google Play Store on your phone and search for your preferred operator.
- Download and begin the registration process.
- Fill in all required personal details.
- Make your first deposit from the list of approved banking methods.
- Collect any welcome offer, use a promo code if necessary, and read the T&Cs.
- Place your first bet. Good luck!
What We Look for in New Betting Apps
No betting apps are exactly the same, but they will be well versed across specific areas. We have identified a few things that punters should look for in an app before signing up.
Competitive odds
This is crucial. Sports betting apps that will endear themselves to punters will have competitive, but fair odds, so bettors can stand a good chance of getting a return on their wager.
The odds should be carefully sourced and there should be an extensive range of markets, so bettors have plenty of choice.
Technical performance
Apps should stand the test on the performance front, so there should be no bugs or other glitches when you load them. The ones we rank highly will not only have visual appeal, but they will run smoothly, so bettors can wager freely without hold-ups.
Innovative features
The apps that will attract new users will have innovative and modern features. talkSPORT Bet with their ‘Lucky Dip’ and Kwiff’s ‘Supercharged Cash Out’ deserve plenty of praise.
New Betting Apps FAQs
Can you download betting apps for free?
Yes, you can. Head over to the App Store or Google Play Store and pick your preferred app before downloading. After that, the process is the same as you would registering for an online site.
Which is the best new betting app in the UK?
We are constantly reviewing and testing the best new betting apps, so check back here regularly for any updates.
Is it safe to use a betting app?
Yes, of course. The betting apps we work are fully licensed and regulated by the UKGC so you can be assured of their credentials.
How do we determine which are the best betting apps?
We have used some select criteria for measuring the best betting apps, and that includes assessing technical performance, innovative features, and the range of odds available. This isn’t an exhaustive list, but it gives an idea of what bettors should look before committing to an app.
Explore the best new UK casino sites for 2025 as well.
